RSA CONFERENCE
17 Years of Entertaining Tech Branding
Every year since 1991, the founders of internet security have invited their industry and its influencers to gather at The RSA Conference, the pre-eminent cybersecurity event on the planet. For 17 years, we’ve been tasked with synching the diverse input of multiple companies and creatives into RSAC’s ever-evolving message.
As a Tier 1 and Tier 2 supplier, we’ve produced between 7 and 25 video deliverables annually: event openers, documentaries for key anniversaries and emerging situations, infomercials, videos for special exhibits and promos. Some of these are live and others pre-produced, and all are widely screened on various platforms and across each hosting city.
For seven years, this event has opened live at the Moscone Center, San Francisco, with a show featuring celebrity actors—John Lithgow, Helen Mirren, George Takei. We’ve merged their distinctive styles and voices with the annual themes to produce memorable content. Each year the client’s needs are different: we’ve created richly orchestrated documentaries, we’ve done backgrounds using AI. Our media has helped to bring depth and contest to the issues facing the community each year. Our videos have received standing ovations and been screened around the world, winning awards along the way. We’re proud to have helped RSAC to grow from a few thousand attendees in one location, to tens of thousands live and millions across the globe, in an engaging, dramatic, visual and thoughtful manner. We’re now revving up for next year’s event. We’re working to help make it 100% fresh, substantive, and great.
